The Client's Challenge
Solehub came to us to build out the front end on their new web app, a marketplace for sneakers. They wanted a design that reflected the uniqueness of the shoes being bought and sold on their site.
After delving deep into the clients analytics, we made data driven decisions to drastically improve the user experience, allowing users to find the shoes they wanted more easily. We also used bold colors and imagery along with fully responsive design to emulate the aesthetic of current sneaker culture.